The 2026 Growth Loop for Indian Ecommerce
From Scroll → Chat → Checkout (₹1,000–₹5,000 Products) A Practical Playbook for Emerging Marketers Let’s start with something familiar. You’re scrolling Instagram. You see a Reel for a product priced at ₹2,499. It looks interesting. But you don’t buy immediately. You: read the comments check the brand’s profile search for reviews on YouTube ask a…