Claude Prompt Practice Lab
48 ready-made prompts you can copy straight into Claude. Each one explains what it does, when to use it and what you will get back. Pick a business below and every prompt fills itself in.
Companion to the Claude Prompting Masterclass · Webcooks
Whose business are you writing for?
Start with one of the two class examples so you can see what a filled-in prompt looks like. Then switch to your own business and the whole page rewrites itself.
These are the real details for this business. Switch to My own business to type your own.
New to this? Read this bit first
Every card below is a piece of text you copy and paste into Claude. The angle brackets are not code — they are just labels that tell Claude which part is background and which part is an instruction. You do not need to write anything yourself to begin with.
Words you will see on this page
- Prompt
- The message you send to Claude. That is all it means.
- Tags
- The angle-bracket labels like <context> and <instructions>. They mark where one part of your message ends and the next begins. Not code — just labels.
- Closing tag
- The matching label with a slash, like </context>. Always close what you open.
- Brief
- A short description of the job: who it is for, what you want, and in what form.
- Context
- The background facts. Claude knows nothing about your business until you tell it.
- Project
- A folder in Claude that holds chats, files and its own instructions, so you stop retyping the background.
- Artifact
- A longer deliverable — a page, a document, a chart — that opens beside the chat so you can edit it.
- Style
- A saved writing voice you can switch on, built from samples of your own writing.
- Tone
- How the writing should sound — friendly, formal, plain, playful.
- Hook
- The first line of a post or video. It decides whether anyone reads the rest.
- CTA
- Call to action. The one thing you want the reader to do next.
- Primary text
- The main paragraph of a Meta ad, above the image.
- Lead
- Someone who has shown interest and given you a way to contact them.
- Persona
- A written description of one typical customer, used to keep your writing focused.
- Search intent
- What someone actually wants when they type a phrase into Google.
- Meta title
- The blue clickable headline your page shows in Google results.
- Edge case
- The unusual input that breaks things — an empty file, a missing column.
- Responsive
- A page that rearranges itself so it still works on a phone.
- Accessible
- Usable by people with low vision, or who navigate with a keyboard instead of a mouse.
- Confounder
- A hidden third thing that explains a pattern in your data, so the obvious answer is wrong.
Everything you type here stays in this browser tab and is cleared when you reload the page. Copy anything you want to keep.
These prompts are a starting point, not a finished deliverable. Check every fact, figure and claim before it reaches a real client.