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Author name: Yashita Mahajan

Digital Marketing

Google Business Profile – A Step-by-Step Guide for Every Business

When was the last time you looked up a doctor, hotel, or cafe on Google or checked their reviews, phone number, or address? It probably wasn’t more than twenty-four hours ago.
This is the exact way businesses show up on Google, making it easy for potential clients to find what they’re looking for. To register your business on Google, it provides us with one special thing, and that is the Google Business Profile, where you can easily add your business

Instagram, SEO

E-E-A-T: The Unspoken Rule Behind Google’s Favorite Websites

Think your website isn’t ranking because of keywords? Think again—it’s all about trust. This article reveals how Google’s E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) shapes rankings and credibility. From showing real experience and proven expertise to building authority and earning user trust, discover why E-E-A-T is the hidden SEO rule that separates top-performing websites from the rest—and how you can apply it to boost traffic, trust, and long-term success.

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